Any data considered personal, must only be gathered, stored, processed and used in accordance with the necessary legal regulations. This includes your name, and often detail such as email address, health information and residence. Though not all countries work under the GDPR, this definition is broad in that many countries see personal data as information pertaining directly to the individual in question, allowing them to be identified.
who can be indirectly identified from that information in combination with other information.can be identified or who are identifiable, directly from the information in question or.Personal data only includes information relating to natural persons who: The ICO explains personal data under the GDPR as follows: Here are some of the problems with IP addresses and their place in our data world:Įach data regulation has a different definition of personal data, but they all follow a similar line. IP addresses remain a questionable topic under data protection regulations, as it’s difficult to find exactly how they fit into laws around classifying and processing data. They contribute so highly to our digital world, without IP addresses, we would be in serious trouble! Why the legal questions? This helps businesses gain a deeper understanding of their online audience, tailor campaigns to better suit their prospects and improve lead generation efforts. Using an IP address tracker allows businesses to gain some exciting insights, including the locations of their website visitors, contributing to advanced web analytics.
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They enable us to pass data easily between devices and platforms, without the need to download information manually onto a CD or other external storage for transfer. IP addresses are not new, they have been a vital part of our online world for a few decades now.
This advancement allows IANA to ensure enough IP addresses can be distributed to support the global demand for increased electronic connectivity and digital dependence.
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The growing number of electronic devices in circulation has promoted the development of a new IP address format, shifting from a 32-bit number in 4 parts to a 128-bit hexadecimal code in 8 parts. This assigned IP address allows users to identify and communicate with websites, applications and other devices.Īll IP addresses are assigned by your internet service provider (ISP), who procure the addresses from IANA (the internet assigned numbers authority), where all IP addresses are managed and distributed globally. Data regulations always strive to protect us as individuals, and ensure our data is treated with care and respect, but how does this work for our IP addresses? And what does this mean for businesses using IP tracking? What is an IP address?Īn Internet Protocol (IP) address is a unique identifier assigned to an electronic device, enabling it to connect with the internet and other networks. IP addresses come in many forms, and experts have had difficulties calculating where they best sit within data categories. However, there has been a question surrounding IP addresses and how different governing bodies regard their status within data protection regulations. IP address tracking is a popular addition to many digital marketing mixes, helping improve audience understanding and boost lead generation.
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